Are these Amazon domain registrations really necessary? – Domain name thread

Send Alexa into space and throw money down the drain.

Alexa in space! For some reason, Amazon has defensively registered over 50 domains for this. Image courtesy of Lockheed Martin.

Lockheed Martin announced last week that it is working with Amazon and Cisco on space flight technology. Essentially, they’re going to test how Amazon’s Alexa and Cisco’s WebEx could help in spaceflight.

This is a very B-to-B game with no consumer angle. I don’t think Amazon needed to register domain names defensively for this project.

Yet he signed up more than 50.

Can anyone explain why registering alexa-artemis-1-mission.com to protect the Amazon brand? Would a cybersquatter somehow spoil the company’s plans by registering alexaonboardorion.com? Could amazonalexainouterspace.com be used in a phishing attack?

Apparently someone at Amazon was worried. Or someone is paid by the domain to register these domains.

Here are 54 records from out of this world domains related to Alexa in space:

alexa-artemis-1-mission.com
alexa-artemis-1.com
alexa-artemis-i-mission.com
alexa-artemis-i.com
alexa-artemis-mission.com
alexa-artemis.com
alexa-artemis1.com
alexa-artemisi.com
alexa-astronaut.com
alexa-callisto.com
alexa-nasa.com
alexa-orion.com
alexaartemis-1.com
alexaartemis-i.com
alexaartemis.com
alexaartemis1.com
alexaartemisi.com
alexaartemismission.com
alexaastronaut.com
alexacallisto.com
alexaconnectivity.com
alexaforastronauts.com
alexainouterspace.com
alexamoonshot.com
alexanasa.com
alexaonartemis-i.com
alexaonartemis.com
alexaonartemisi.com
alexaonboardorion.com
alexaonorion.com
alexaonthemoon.com
alexaorion.com
alexapayload.com
alexaspacecraft.com
alexaspacejourney.com
alexaspaceship.com
alexatakemetothemoon.com
amazonalexaastronaut.com
amazonalexaforastronauts.com
amazonalexainouterspace.com
amazonalexainspace.com
amazonalexamoon.com
amazonalexamoonshot.com
amazonalexaonthemoon.com
amazonalexaspacecraft.com
amazonalexaspacemission.com
amazonalexaspaceship.com
amazonalexaspacestation.com
amazonsalexainouterspace.com
amazonsalexaonthemoon.com
astronaute-alexa.com
astronautalexa.com
nasa-alexa.com
nasaalexa.com

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